Activ8 Development : Our Drivers



	Services As part of the program, Activ8 Development will provide tailored career, public relations, branding, social media and sponsorship procurement plans. Career Development – Activ8 Development will: Consult with drivers and parents on the progression of their career Provide career options based on experience and financing Facilitate team affiliation Aid in preparing a racing budget Image Development – Activ8 Development will work with you to develop best practices in the following: Composure after race Image projection Fan interaction Media Training– Activ8 Development will provide you with: Understanding of how to work with media Interview training Appearance direction On-Track Coaching– Activ8 Development will work with you to: Develop transitional skills (i.e. dirt -> asphalt ) Foster beneficial in-car/team communication Improve pass timing Generate useful car feedback Facilitate test sessions and analysis Provided by NASCAR spotters & drivers Build on- and off-track mental focus Sponsor Procurement Training– Activ8 Development will help you to: Understand sponsor relations protocol Prospect Build networking and relationship building skills Strategize ways to maximizing sponsor relationships Social Media– Activ8 Development will teach you best practices for social media in the following: Logistics Protocol Building social media community Off-Track Development– Activ8 Development will build tailored programs to build: Fitness Nutrition Time management Character Pubic Relations– Activ8 Development will: Distribute Post-race press releases Activ8 Development collective pre-race releases Targeted media outreach (local, regional, national) Compose feature/editorial stories, when applicable Handle all media inquiries Seek media coverage (radio, etc.) Branding– Activ8 Development will: Build a website that aligns with your brand Establish charity involvement Create an identity package: logo, business cards, trading card, hero card, etc